Who Am I?
The day I watched clumps of my hair fall out changed everything.
That moment of devastation became the spark that ignited my passion for truly natural hair care.
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Hello, I'm Lizzette Bueno, founder of GB Naturals — a brand born from personal struggle, passionate research, and a deep love for natural beauty.
Born and Raised in the Dominican Republic, I've dedicated these last few years to creating products that truly heal and nourish our hair.
My Journey
Our Goal
What started as a desperate search for solutions to my own hair loss became a journey of discovery.
Determined not just to restore my hair, but to do it in the healthiest way possible, I turned to the wisdom of nature.
I immersed myself in studying plants, fruits, and seeds—spending countless hours researching, experimenting, and learning.
Through trial and error, I discovered how to create pure, natural products that truly nourish both hair and scalp.
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​Our Philosophy
My commitment is unwavering: we feed your body and hair nothing but the absolute best quality ingredients.
Every product is crafted with this philosophy in mind—pure, natural, and made with love.
​What I Want for You
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I want everyone who uses GB Naturals to feel free and beautiful—knowing they can grow and keep their hair shiny and strong, which is a very difficult and time-consuming task. My hope is that our products help you achieve your hair goals and make the journey a little easier.
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​​Always Evolving
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The world of natural hair care is always evolving, and so am I.
I continue to research, learn, and improve—always striving to bring you better, safer, more effective products.
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Every bottle represents our commitment to your hair journey. I'm here with you every step of the way, because your success is our success.
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With love and dedication,
Lizzette Bueno
Founder, GB Naturals